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Showing posts from November, 2010

Viral Marketing Strategies to Boost your Business Success

Viral marketing has become increasingly popular, what with many online marketers discovering the importance of it. It is an easy way to spread the word around about your business. But it is very important to first thoroughly research about it before you get started. Make sure that the subject is newsworthy. Here are a few simple strategies that will help promote your website: 1.Obtain the branding rights to a viral marketing ebook: There are many ebooks that are already designed and are sold. Buy one of these and then allow all of your subscribers to give away these ebooks to their subscribers and so on. 2.Use Scripts: There are many viral marketing scripts that can be installed on your site. If you don’t know how to install these then you can hire someone to do it for you. These scripts will help by allowing your visitors to tell their friends about you. 3.Create Viral Templates: If you know how to design graphics then you should design a number of templates that you could link back t...

Using Viral Marketing for all the Wrong Reasons

Sometimes people get into viral marketing for all the wrong reasons. Most of the times, these videos never make it in the top lists. If you belong to this category, then there could be a number of reasons to explain this. It could probably be that your video was meant for a smaller audience. Or, maybe it was just downright not innovative. And more commonly, maybe your audience just didn’t like it although you thought it was a great piece of work. The reasons are plenty and sitting and mourning about the lack of success you have been getting is just not going to solve your problems. If you’re planning on trying out viral marketing, remember that if not handled well, it can quickly go out of control. So, never launch any viral marketing campaign without first charting out a POA. Here are a few tips to remember when going viral: 1.Never launch a viral marketing campaign if you are not willing or do not have the capability to scale to the next level. This is a very important part of any su...

Local News Need SEO to Target More Audiences

The disruptive innovations created by the Internet have all created a mess for newspapers. They have been struggling since then and have thrown some level of accusation towards the search engines. They are losing their audiences, but instead of going against the Internet, the best they can do is to embrace it. Most newspapers have of course gone online and some of them are doing a fabulous job of attracting more targeted traffic. But there is a huge number of ways which online newspapers can improve their promotional efforts online. Naturally, these newspapers would tend to follow the old traditional way of promoting their business and obviously these sites are not fully optimized to make their content findable through search. If these sites are search unfriendly, they will have to keep struggling. The best way to attract targeted website traffic is to turn to SEO. SEO is a method employed to promote websites and make it findable by the viewers. There are different promotional strategi...