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Showing posts from December, 2010

Going Viral on your Mobile

Today, mobile phones and PDA’s have become such a big part of our lives that we wonder what we would ever do without them. What’s more, these communication devices also provide excellent opportunities for viral marketing. But it is important to remember that most individuals have also become just as advanced in filtering their emails and pop-ups, even on their mobile devices. Most people will tell you that receiving unwanted ads on their Blackberry is just not something that they appreciate. However, knowing all of this doesn’t change the fact that a mobile device is still an ideal medium for viral marketing. Through mobile devices, connecting with customers and opportunities for market exposure are more probable. There are many ways to approach your users through viral marketing on mobile devices. The first way is to provide your users with exclusive offers or even unique content like special images or ring tones. This will get them interested in your message and your campaign might b...

Not All Traffic Is Right for You

Driving traffic to a website is a task that is not so difficult but getting the right traffic is a momentous yet challenging feat. Let us remind you that not all traffic is the same. You might get hundreds of clicks every day and people visiting your site but it doesn’t mean these people will be your potential customers. You can only say your site is successfully performing when the visitors turn into real buyers. Again if visitors come into your site and stay only for a few seconds, the search engine gets tipped off and your site’s ranking can fall off the shelves. They might also get the impression that your site is luring traffic on a false pretense or has done something wrong. For every SEO campaign, the main aim is to get the site listed on the top SERP and drive in targeted traffic. Now, SEO is the one of the most important methods that can link your site with the targeted traffic. The better you optimize your site, the higher your rankings will be and your targeted traffic volum...